Wall's ICE-CREAM

Wall's Pakistan
Wall’s came to Pakistan in 1995 establishing the Wall’s factory on Multan Road in Lahore. Fully equipped with state of the art machinery, the Wall’s factory is a standard of hygiene and technology in the region and has become synonymous with quality. Some of the most popular brands loved by the masses are now linked to Wall’s; making an irresistible combination that few could refuse.

Key facts about Wall’s Pakistan:
Wall’s is the market leader of the Pakistani Ice cream market.
All Wall’s products are made with Halal ingredients in a Halal compliant manner.
Ice Cream Makes You Happy – Its Official!

Feast was one of the first Products introduced by Wall’s in 1995 and to date remains one of the most popular treats that Wall’s has to offer. Truly a chocolate lover’s delight, Feast comprises of 3 layers: a thick chocolate coating with rich chocolate ice cream inside and a smooth chocolate bar in the centre. In 2009, Feast launched the ‘bite for a bike’ campaign which is widely recognized by consumers as one of the most memorable campaigns of Feast. Feast awarded the bike, a “Suzuki Boulevard S40”, to Shan Samuel, a resident of Lahore.

Donut was launched in 2005 and has quickly become one of the most loved products to date. Donut’s unique shape and quirky packaging makes it a favourite with both kids and adults alike. Boasting a thick chocolate coating with a generous sprinkling of peanuts and a premium vanilla ice cream inside, Donut satisfies the hunger and the ice cream urge alike.

Peshawari Crunch is the latest offering from the Heartbrand, and was launched in May 2011. It was launched with a variation on a popular (Pashto) folk tune to reinforce its local roots. Comprised of all new premium packaging to draw out the elements of Pathan culture, Peshawari Crunch offers high quality ice cream with irresistible crunch inside.

Jet Sport and Choc Bar were acquired by Walls in 1998 with the acquisition of Polka. These are two of Walls most popular brands to date.